A series of TVC’s for property website Rightmove, based on the simple joy of looking at gleeful kitsch objects. They serve as a quirky backdrop that support the emotional delivery of the interview-style VO’s in which Rightmove customers tell their personal story towards finding their happy homes. The objects were created in photoreal CG and set against a simple two colour background that grounds the objects in the 2D graphic world of Rightmove.
Director: Matthias Hoegg
Production Company: Not To Scale
Agency: Homebrew London
Creative Director: Pete Bradly
Agency Producer: Emma Johnson